Adam is a Consumer Psychologist, Brand Strategist and Media Commentator. He's one of Australia's most respected marketers, author of The Advertising Effect, and co-founder of MSIX (Marketing Science Ideas Xchange). Adam's favourite colour is black.
Jim has been a creative leader for some of the country’s most respected agencies, creating some of Australia's best known and most effective communications along the way. Despite being a highly awarded creative talent, Jim still struggles with writing his own bio.