We love to practice Measured Magic.
At Thinkerbell, we practice Measured Magic and we use it to help our clients build their brand, or change their consumer’s behaviour. Measured Magic is where marketing sciences meets hardcore creativity and it underpins everything we do – from strategy, to creative, to production, to media paid, owned and earned and yep, even to this website.
We’re one of the world’s fastest growing and most creative advertising communications companies, with offices in The North (Sydney), The South (Melbourne), NZ (Auckland) and have helped some of Australia’s and NZ’s most loved brands find their inner magic.
We are Thinkers.
And we are Tinkers.
We keep things pretty simple around here by only hiring two kinds of people: Thinkers and Tinkers. Not because it’s easier, but because it means we get it wrong less. Unlike other agencies, a Thinker and a Tinker front every account we have, doing away with traditional batton-passing. It’s also nice for our clients to get to know the people coming up with their ideas, and vice versa.
Thinkers [thing-kers] noun:
a cross between strategy-types and suity-types, they ask a lot of questions and listen very carefully for the answers. They’re problem solvers and punctual, and know how to drive business results. They know how to get shit done.
Tinkers [ting-kers] noun:
creativey-types who hit things with hammers, pull things apart and put them back together again. They’re intelligent enough to listen to client’s needs, and creative enough to know how to deliver and delight. They know how to get shit done.
We have a squad of COPs who make up the COP SHOP, they are the champions of Culture, Operations and People
Jim Ingram
National Chief Creative Tinker
Adam Ferrier
National Chief Thinker
Margie Reid
CEO
Ben ‘Cuz’ Couzens
Executive Creative Tinker (South)
Paul Swann
Executive Creative Tinker (North)
Tom Wenborn
Executive Creative Tinker (South)
Jo Ward
CFO
Jaime Morgan
Managing Director (South)
Phillippa Netolicky
General Manager (North)
Hannah Nickels
Head Paid & Owned Media Thinker
Emma O'Leary
Head of People and Culture
Matt Plant
Head Behavioural Science Thinker
Gerry Cyron
Executive Head Brand Thinker
Regan Grafton
Chief Tinker (New Zealand)
Amy Frengley
Chief Brand Thinker (New Zealand)
Jessica Allison
General Manager (New Zealand)
Nick Bennett
General Manager (South)
Alvaro Bretel
Executive Head Brand Thinker (South)
Keir Vaughan
Head of Craft
Kate Rengey
Head of Experience
Sesh Moodley
Executive Creative Tinker (North)
Jacqueline Archer
National Head Production Tinker
Reece Ryan
Executive CX Tinker
Dan Monheit
Chief CX Thinker
Awards & Recognition
In only our second year we were awarded Australia’s Creative Agency of the Year by AdNews (something we think has never been done) and then two years later were awarded Mumbrella Creative Agency of the year, Full-Service agency of the Year and PR Agency of the year (all in the same year - something we know has never been done).
Our work for our clients has also been recognised at every major local and international award show and we’re currently ranked #1 Global Creative Agency on the BestAds rating platform (yes, our mums are very proud).